With a 60 Years of Bond edition, Moke America seeks to remind us of the Jeep-like EV’s 007 connection.
The Moke is probably not the first car that comes to mind when considering James Bond’s famous rides. There’s the well-known A-brand, of course, but the prolific fictional spy has probably run through more vehicles than he has Bond girls. And on that long list, the Moke appears four times in You Only Live Twice, Live and Let Die, The Spy Who Loved Me, and Moonraker.
To drive home that connection, Moke America is rolling out a 60 Years of Bond special edition of its eMoke, a battery-powered low-speed vehicle (LSV). The 60 Years of Bond is the second 007-themed Moke, following the San Monique Edition. While that one—named after the fictional island setting of Live and Let Die—has a tropical theme with its striped surrey top, the 60 Years version is more like
The idea that history repeats itself usually has negative connotations, but not when it comes to the automotive arena. Case in point is the contemporary version of the classic Moke, first built in the early 1960s by the British Motor Corporation. Initially conceived as a military transport, the quirky car never served in the armed forces but rather found an army of A-list devotees, including Brigitte Bardot and Frank Sinatra, who used the low-speed vehicle to complement their lavish and laid-back lifestyle.
Flash-forward more than five decades and the long-retired ride has been reborn due to Todd Rome—the transportation titan who founded Blue Star jets—and his company Moke America. We spoke with Rome about his new Moke and why it’s perfect for the latest generation of both the jet set and the general public.
What was your path to forming Moke America?
I invented a company 20 years ago to make flying private more affordable, and it was a huge success. Although I eventually sold the company to a competitor, I’m still involved to this day. So transportation was my background and I’ve been a car lover my entire life. I’ve had really wild and unique [...]
If you’re looking for a nostalgic and sustainable car, look no further than the Moke America. This tiny vehicle has been around since the 1960s, and its popularity has surged in recent years as more people seek eco-friendly transportation options.
What is a Moke?
The Moke is a small, open-top car that was first produced in the United Kingdom in the 1960s. It was originally designed as a military vehicle, but its compact size and versatility also made it popular with civilians. The Moke has a distinctive look, with its exposed wheels, boxy shape, and minimalistic design. It was also one of the first cars to have four-wheel drive, which made it ideal for off-road use.
In recent years, the Moke has returned in the United States, thanks to Moke America. This company has taken the classic Moke design and updated it for modern times. The new Moke America is electric, with a range of up to 40 miles on a single charge. It’s also more significant than the original Moke, with room for four passengers.
One of the most appealing aspects of the Moke America is its sustainability. The car is 100% electric, which means it produces zero emissions. It’s also made with eco-friendly materials, such as recycled plastic, and ha [...]